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About Andrew Jackson

 

 

 

20 Years of Designing Learning that Sticks

Andrew Jackson is the co-founder of Pacific Blue Solutions and the founder of Pacific Blue AI. He has spent 20 years helping organisations design learning and performance support that actually changes what people do at work.

andrew-jackson-profile
 

Beyond Just Training

Andrew’s work has always focused on outcomes, not deliverables. His approach is rooted in understanding what people are being asked to do, what gets in their way, and what kind of support will genuinely help them perform with confidence.

That often means moving beyond “more training” and instead building practical, usable support that fits the job.

Contact us to discuss learning design, performance support or evaluation challenges.

Learning that sticks
 

Learning Strategy to Performance Support

Today, that same philosophy is being carried into PerformaGo, an AI-driven performance support platform created to deliver accurate, in-the-moment guidance to people while they’re doing the work.

PerformaGo is being built so that L&D teams can design and deploy this support themselves — without having to become AI engineers.

 

Learn more about the principles underpinning PerformaGo.

Learning Strategy
 

Explore the Pacific Blue Learning Academy

Andrew publishes openly, as he re-examines how learning, performance support, and AI intersect in real workplaces — sharing not just conclusions, but the thinking behind them.

Explore articles from the Learning Academy blog.

Reading the Learning Academy blog

 

Where to Find Andrew...

You can follow Andrew’s thinking most regularly through Learning Re-Framed — his Substack exploring how learning connects to day-to-day work in a changing world. He also writes across:

  • pacificblue.ai, where he explores the thinking behind PerformaGo and performance support design
  • andrewjackson.ai, which documents the behind-the-scenes journey of building PerformaGo
  • And here on pacificblue.co.uk, where those ideas are applied to practical L&D challenges

You can also connect with Andrew on LinkedIn for updates and new posts or visit the Contact Us page for other ways to get in touch.
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